It seems to be a love hate relationship between the Armed Forces and social networks. The Marine Corps' recently blocked network users from accessing social networks, like Facebook and Twitter, saying that it provides information to adversaries and provides an easy path for information leakage.
The Air Force on the other hand has been embracing cyberspace. The Air Force has a long established Cyber Command, and have started to understand that in the information age people give you the information you want faster than ever before.
"The Air Force tracked the instant messaging service Twitter, video carrier YouTube and various blogs to assess the huge public backlash to the Air Force One flyover of the Statue of Liberty this spring, according to the documents.
And while the attempts at damage control failed - "No positive spin is possible," one PowerPoint chart reads - the episode opens a window into the tactics for operating in a boundless digital news cycle."
So don't worry everyone, they will figure out the positive spin.
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